The privacy practices of this statement apply to any individual who accesses our website and who provides content available under the domain and subdomains of www.mimemorial.com (the “Site”) owned and operated by Michigan Memorial Funeral Home, Inc. and Michigan Memorial Park, Inc. (“Michigan Memorial”, “Company”, “we”, “our”, or “us”). Michigan Memorial Funeral Home and Michigan Memorial Park are separately owned and operated.
1.1 Personal Data We Collect
In general, You can browse the Site without providing us with any personal information about Yourself. However even when browsing, Michigan Memorial may receive some personal information from You, like the device You are using and Your IP address.
If You choose to submit information to our website through any “Contact Us” feature or by requesting a quote, we may require You to provide contact and identity information and other personal information as indicated on the forms throughout the Site. Where possible, we indicate which fields are required and which are optional. You always have the option to not provide information by choosing not to use a particular feature or service.
If You send us personal correspondence, such as emails or letters, or if other Users or third parties send us correspondence about Your activities or postings on the Site, we may collect such information into a file specific to You.
For more information on information You submit, refer to our Terms of Service.
1.2 Aggregated Data
In an ongoing effort to better understand the use of our Services and serve You, Michigan Memorial may conduct research on its customer demographics, interests, and behavior based on information we collect via our website provider, Hadrout. We will de-identify and aggregate the information collected through our Services for research purposes or any other purposes, and we may share this information with our affiliates, agents, business partners, or other third parties.
2.0 How We Collect Data
2.1 Log Files
As is true of most websites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We use this information to analyze trends, to administer the Site, to track Users’ movements around the Site and to gather demographic information about our User base as a whole.
We track trends in Users’ usage and volume statistics to create a more efficient and usable Site, and to determine areas of the Site that could be improved to enhance the User experience.
Log files are used on the Site, and in any link to the Site from an email.
2.2 Tracking Technologies
Technologies such as cookies and similar technologies are used by Michigan Memorial. These technologies are used in analyzing trends, administering the Site, tracking Users’ movements around the Site and to gather demographic information about our User base as a whole.
3.0 How We Use Your Personal Data
We collect and use Your data principally for the following purposes:
Provide Services and features that are most likely to meet Your needs and facilitate the Services You request;
Verify the accuracy of Your name, address, and other information;
Comply with legal requirements;
Inform You about online and offline offers, products, services, and updates;
Provide targeted advertising, including the use of re-targeting technology;
Measure consumer interest in our products and Services;
Detect and protect us against error, fraud, and other criminal activity and enforce our User Agreement;
Conduct internal research on our Users’ demographics, interest, and behavior to better understand, protect, and serve You and our community;
4.0 Information Sharing and Disclosure
As a matter of policy, we do not sell, rent or share any of Your personal information, including Your email address, to third parties for their marketing purposes without Your explicit consent.
The following describes some of the ways that Your personal information may be disclosed in the normal scope of business to provide our Services:
4.1 Vendors: We share personal information with affiliated and unaffiliated vendors to help us run our business, including vendors that help us: (i) supply products ordered by Customers, (ii) conduct background or police checks, fraud prevention, and risk assessment, (iii) perform product development, maintenance and debugging, (iv) provide customer service, advertising, or payments services, (v) process, handle or assess insurance claims or similar claims. These vendors have access to Your personal information to perform these tasks and their use of Your personal information is governed by their applicable privacy policies. These vendors include our website provider, Hadrout. Please refer to Hadrout’s website for details.
4.2 Frames: Some of our pages may utilize framing techniques to serve content to/from our partners while preserving the look and feel of our Site. Please be aware that You are providing Your personal information to these third parties and not to our Site.
4.3 Legal Requests: The Company cooperates with law enforcement inquiries, as well as other third parties to enforce laws, such as: intellectual property rights, fraud, and other rights to help protect You from bad actors. Therefore, in response to a verified request by law enforcement or other government officials relating to a criminal investigation or alleged illegal activity, we can (and You authorize us to) disclose Your name, city, state, telephone number, email address, User history, and fraud complaints without a subpoena. Without limiting the above, in an effort to respect Your privacy and our ability to keep the community free from bad actors, we will not otherwise disclose Your personal information to law enforcement or other government officials without a subpoena, court order, or substantially similar legal procedure, except when we believe in good faith that the disclosure of information is necessary to: prevent imminent physical harm or financial loss; or report suspected illegal activity.
We may partner with third parties to manage our advertising on other Sites. Our potential third-party partners may use technologies such as cookies and similar technologies to gather information about Your activities on this Site and other websites to provide You advertising based upon Your browsing activities and interests. If You wish to not have this information used for the purpose of serving You interest-based ads, You may opt out by contacting us via U.S. Mail at P.O. Box 370, Flat Rock, MI 48134.
4.5 Business Transitions: As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution, similar event, or steps taken in anticipation of such events (e.g., due diligence in a transaction), User information may be part of the transferred assets.
4.6 Affiliates and Subsidiaries: We may share Your personal information among related entities, including affiliates and subsidiaries, in order to provide our Services.
4.7 Information Retention
The Company reserves the right to retain information for as long as necessary and to the extent permitted or required by applicable laws.
We may display personal testimonials of satisfied customers on our Site in addition to other endorsements. We may post Your testimonial along with Your first name and last initial. If You wish to update or delete Your testimonial, You can contact us via U.S. Mail at P.O. Box 370, Flat Rock, MI 48134.
5.0 International Privacy Laws
6.0 Access to Personal Information
Upon request we will provide You with information about whether we hold, or process on behalf of a third party, any of Your personal information. You may request this information by mailing us a request to P.O. Box 370, Flat Rock, MI 48134. We will respond to Your request within 60 days.
We will retain Your information for as long as needed to provide You Services. We will retain and use Your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. We will retain Your information until all compliance obligations are met.
The security of Your personal information is important to us. When You enter sensitive information on our Site, we encrypt and protect that information using generally accepted industry standards. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect Your personal information, we cannot guarantee its absolute security.
8.0 Links to Other Sites
9.0 Amendments and Updates
9.1 Communications from the Site
We may occasionally send You information on products, services, special deals, and promotions, as well as a newsletter. Out of respect for Your privacy, we provide You a way to unsubscribe from each of these communications when we ask for it. If You no longer wish to receive our newsletter and promotional communications, You may opt-out of receiving them by following the instructions included in each newsletter or communication or by contacting us via U.S. Mail P.O. Box 370, Flat Rock, MI 48134.
9.3 Contact Us
Last Revised Date: September 23, 2022